Пожертвування 15 вересня 2024 – 1 жовтня 2024 Про збір коштів

Reality in Advertising

Main
Business & Economics - Sales & Marketing
Reality in Advertising

Reality in Advertising

Rosser Reeves

0 / 0

Наскільки Вам сподобалась ця книга?

Яка якість завантаженого файлу?

Скачайте книгу, щоб оцінити її якість

Яка якість скачаних файлів?

Категорії:

Business & Economics - Sales & Marketing

Рік:

1981

Видавництво:

Alfred Knopf

Мова:

english

Сторінки:

84

Файл:

PDF, 6.11 MB

IPFS:

,

english, 1981

Читати Онлайн

Виконується конвертація в

Конвертація в не вдалась

Можливо вас зацікавить

Guy Cook — The Discourse of Advertising (Interface (London, England).)

Robert Collier — Robert Collier Letterbook

Rosser Reeves — Reality in Advertising

Rosser ٍٍReeves — Reality In Advertising

John Bejakovic — 10 Commandments Of A-List Copywriters: Control-Beating Breakthroughs From Gary Bencivenga, Gene Schwartz, Jim Rutz & More

John Caples — Making Ads Pay : Timeless Tips for Successful Copywriting

John Caples — How to Make Your Advertising Make Money

Stanley Vestal, Walter S. Campbell — Writing Non-Fiction

joe polish — Magic Rapport

Harry Browne — The Secret of Selling Anything

Frank Kern — Convert 2.0

1911-1999 Ogilvy David — Confessions of an advertising man

Jay Abraham — Putting Your Marketing Genius to Work

Jay Abraham — From Mediocrity to Millions

Greenwald — Audience In volvement in advertising

Bedell C. — How to Write Advertising That Sells

Mark Morgan Ford; Rocky Vega — Agora's Big Black Book

Rudolf Flesch — The Art of Plain Talk

Rudolf Flesch — The Art of Readable Writing

Kenneth Roman, Joel Raphaelson — Writing That Works; How to Communicate Effectively In Business

Trout, Jack;Ries, Al;Rivkin, Steve — The New Positioning: The Latest on the World's #1 Business Strategy

George E. Belch, Michael A. Belch — Advertising and Promotion: An Integrated Marketing Communications Perspective, Sixth Edition

Jon Reed — Get Up to Speed with Online Marketing: How to Use Websites, Blogs, Social Networking and Much More

Adam Ferrier — The Advertising Effect: How to Change Behaviour

Charles Forceville — Pictorial Metaphor in Advertising

John Morello — Selling the President, 1920: Albert D. Lasker, Advertising, and the Election of Warren G. Harding

E. Haldeman-Julius — The First Hundred Million

John O'Shaugnessy, Nicholas O'Shaugnessy — Persuasion in Advertising

Luke Sullivan — Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising

Fred E. Hahn — Do It Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More , 3rd Edition

Julian Watkins — The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did

Bill Bernbach — Bill Bernbach said

Anthony J. Cortese — Provocateur: Images of Women and Minorities in Advertising

A D Farbey, A. D. Farbey — How To Produce Successful Advertising

Drayton Bird — Commonsense Direct & Digital Marketing

Springer P. — Ads to Icons: How Advertising Succeeds in a Multimedia Age

Dr Chris Hackley — Advertising and Promotion: Communicating Brands

John Philip Jones — When Ads Work: New Proof That Advertising Triggers Sales

Paul Messaris — Visual Persuasion: The Role of Images in Advertising

Bob Stone — Successful direct marketing methods

Denny Hatch, Denison Hatch, Donald R. Jackson — 2,239 tested secrets for direct marketing success

Victor O. Schwab — How to Write a Good Advertisement

Ключові фрази

Пов’язані вибірки